Globality is a technology company that uses AI to help businesses transform their enterprise spending. Clients like Adidas, Dropbox, and Tesco save an average 15% of their annual cost through Globality’s autonomous sourcing technology.

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Project Scope: 

Identity Design
Brand Strategy

Team Credits:

Emotive Brand: 
Strategy, Copywriting,
Creative Direction
My Role:

Design Ideation
Design Execution

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Globality design system

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Globality design system implemented across a variety of brand applications

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Conceptual application of design system - Costs are literally navigated like a maze to “discover value”